You’ve probably heard about marketing on Facebook, but how do you actually do it? I came across a great article that’s aimed at real estate agents, but practically any other small business owner could use the advice as well.
Joel Burslem certainly doesn’t have the comprehensive guide to Facebook marketing, but he has five good points, which boil down to:
- Build Your Online Network
- Create a Group to Share Knowledge
- Use Your Group to Improve Existing Relationships
- Begin Marketing with Special Offers or Additional Information
- Drive Traffic back to More Controlled Locations such as your Website or Blog
If you are diving into Facebook marketing, "Marketing Real Estate on Facebook" is a good article to digest along with everything else out there.
I’ve been refusing to join Facebook, but the buzz is too loud and I need to learn the ins and outs of the site better. We have some excellent Facebook experts on staff so as I dive into this world I’ll keep you posted with what comes of it.
"Marketing Real Estate on Facebook" from Future of Real Estate Marketing
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